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Watch video case studies from the fastest-growing companies to skyrocket your product growth
HeyGrowth
Summit 2022
Summit 2022
Join global virtual event
growth cases
tracks
growth leaders
60+
5,000+
3
“We're happy to participate in HeyGrowth summit as we meet scores of creative, thoughtful people coming together to share their experience and recent insights.”
“Actionable insights from fellow teams save us time on solid decision-making. So we don't have to spend hours researching best practices — they are all at HeyGrowth.”
“The HeyGrowth events always introduce our team to new perspectives for product growth and professional development.”
Tracks
Growth Marketing & Analytics
Product Leadership & Teams
Product Growth
HeyGrowth Summit includes three tracks on product growth, marketing and careers held on different dates
18–21 APR
16–18 MAY
13 JUN
APRIL 18. PRODUCT STRATEGY (UTC/GMT)
Partho Ghosh, Sr. Director of Product, Growth, Hootsuite
Transforming Sales-Led orgs into PLG
4:40—5:00 PM
Jorge L Soto, Director of Partnerships & Community, Reprise
How does PLG support your direct sales strategy
5:00—5:20 PM
Ekaterina Shpadareva, Growth and Marketing Lead, Getmimo
Sustainable growth tactics for subscription apps
4:00—4:20 PM
Ferdinand Goetzen, Co-founder & CEO, Reveall
How to make your product decisions customer-led and build the ultimate product experience
4:20—4:40 PM
Jason Hunt, Co-Founder, Merged Media
The Ice Breaker Strategy. Create Bulletproof Lead Magnets Your Prospects Can't Ignore
3:00—3:20 PM
Vincenzo Belpiede, CEO and Co-Founder, ShareDocView
How to make your product decisions customer-led and build the ultimate product experience
4:40—5:00 PM
Alexander Ammer, Senior Manager, Simon-Kucher & Partner
Finding the right packaging approach to maximize ARPUs and increase ARRs
4:20—4:40 PM
Angelina Gerusova, Product Manager, AMMA Pregnancy Tracker
User onboarding as a first step in transforming your business model
4:00—4:20 PM
Liza Ivakhnenko, Product Manager, Osome
How to build great first-time experience in products for entrepreneurs
3:40—4:00 PM
Dmitry Orlov, Head of Product Growth, Wrike
How we increased activaiton in Wrike by 50%
3:20—3:40 PM
APRIL 19. AAARR FUNNEL (UTC/GMT)
Nikita Maidanov, CPO Welps, Adapty
Over the trial: lesser-known tools and tips about in-app subscriptions
5:00—5:20 PM
Vicky Kharlamova, Growth Product Manager, Miro
How we run growth experiments in Miro
3:00—3:20 PM
Arpit Choudhury, Founder, astorik
Customer Data Activation for B2B SaaS:
How to get it right
How to get it right
4:40—5:00 PM
Craig Zingerline, founder, LAUNCH Growth University
Generating Growth Hypotheses and Running Experiments
4:20—4:40 PM
Derren de Jong, Managing Director, Kinescope
Video funnel as a modern growth tool
4:00—4:20 PM
Nadia Nazarova, Product Director, SplitMetrics
How to Do A/B Testing: 7 Steps for the Perfect Experiment
3:40—4:00 PM
Igor Demishev, Co-founder, CPO, Jiffy Grocery
Growth cycles: how to grow your startup without over-burning
3:20—3:40 PM
APRIL 20. GROWTH & EXPERIMENTS (UTC/GMT)
Kseniya Strelnikova, Senior Product Manager, PandaDoc
Being antifragile in the time of change
3:20—3:40 PM
Nikolay Grishin, CPO, Albato
Checklist: How to launch a product in Brasil
3:40—4:00 PM
Jane Smorodnikova, Со–Founder, Welltory
How we created a new-category product using our mission as a practical strategy tool
3:00—3:20 PM
Jen Bryan, Chief Marketing Officer, Growth University
Workshop: Getting Started With Paid Acquisition
2:00—3:00 PM
Alexandra Lung, CPO, Uptime
Romina Product Designer, SMG Swiss Marketplace Group
Romina Product Designer, SMG Swiss Marketplace Group
How cognitive biases butcher our research
5:00—5:20 PM
Farkhod Saydullayev, Lead Product Designer, Safenetpay
Product Design in fintech: challenges and solutions
4:40—5:00 PM
Konstantin Kapustin, Jury, Motion Design Awards
Creating interactive 3D elements on a landing page
2:00—3:00 PM
Maria Boroukhina, Product Manager, Joom
Sasha Koscheeva, Senior Researcher, Joom
Sasha Koscheeva, Senior Researcher, Joom
Redesign of a major part of the app
4:20—4:40 PM
Sona Tovmasyan, Sr. Product Designer, Adobe
Validate and Measure the Value of Your Design
4:00—4:20 PM
Nastassja Popova, Consult and Customer Experience Expert
Content design for user-centric approach
3:40—4:00 PM
Kate Syuma, Product Design Lead, Growth, Miro
Designing in Growth for hyper-growth
3:20—3:40 PM
Ivan Vasilev, ex-Director of digital product design, Scentbird
Scientific Hiring
3:00—3:20 PM
APRIL 21. PRODUCT DESIGN (UTC/GMT)
It's totally free
to Speakers
Say
Growth Product Manager
Vicki Kharlamova
Product Manager
Liza Ivakhnenko
CEO and Co-Founder
Vincenzo Belpiede
Co-founder
Jane Smorodnikova
Kate Syuma
Product Design Lead, Growth
Nastassja Popova
Сonsultant, Сustomer Experience Expert
Ivan Vasilev
Director of digital product design
ex-Scentbird
ex-Scentbird
Lead Product Designer
Farkhod Saydullayev
Kseniya Strelnikova
Senior Product Manager
Dmitry Orlov
Head of Product Growth
Sr. Director of Product, Growth
Partho Ghosh
Product leader, mentor & coach
Alexandra Lung
Craig Zingerline
Founder
Jason Hunt
Co-Founder
Igor Demishev
Co-founder / CPO / CTO
Sr. Product Designer
Sona Tovmasyan
Maria Boroukhinа
Product Manager
Nadia Nazarova
Product Director
Dima Zolotukhin
Angelina Gerusova
Head of Analytics
Product Manager
Co-founder & CEO
CTO
Ferdinand Goetzen
Dennis Yu
ex Head of marketing analytics
Alexander Podolskiy
Co-Founder & CEO
AJ Cassata
Oleg Popov
ex VP of Growth
Founder & CEO
Investor, Entrepreneur, International Speaker
Ralph Burns
Depesh Mandalia
Founder
Rich Watson
Derren de Jong
Managing Director
Alexander Ammer
Senior Manager
Senior Researcher
Senior Manager, Product Marketing - Corporate Solutions
Sasha Koscheeva
Amelia Chen
Nikolay Grishin
CPO
Ekaterina Shpadareva
Growth and Marketing Lead
Konstantin Kapustin
Jury
Growth Product Owner
Performance Marketing Manager
George Natsvlishvili
Myles Madden
Marco Szeidenleder
Managing Partner
Daniel Soghoyan
Growth Hacker, Slash
Meagan White
VP of Marketing
VP of Sales
Director, SEO.London
Ilja Goossens
Lukasz Zelezny
George Chasiotis
Managing Director
Nemanja Zivkovic
Berenika Teter
CEO & Founder
Content Manager
Growth Lead
Matteo Tittarelli
Product Manager
Yaro Pat
Hunter Sunrise
Head of Marketing
Colette Nataf
Head of Growth
Michael Taylor
Co-Founder
Solution Delivery lead
Glenn Vanderlinden
Kirill Makarov
Growth Advisor and Head of UA
Elena Danilenko
HR BP
Anna Lazutkina
CPO
Elena Verna
Head of Growth
Founder, CEO
Aliya Grig
Shay Howe
Senior Vice President
of Platform Strategy
of Platform Strategy
Nacho Bassino
Director of Product
Nayeli Cortina
Director of Product
George Chasiotis
Managing Director
Berenika Teter
Content Manager
Growth Product Owner
George Natsvlishvili
Growth Hacker
Daniel Soghoyan
Meagan White
VP of Marketing
Nemanja Zivkovic
CEO & Founder
Product leader, mentor & coach
Alexandra Lung
Sr. Director of Product, Growth
Partho Ghosh
Jury
Konstantin Kapustin
Co-founder
Jane Smorodnikova
CEO and Co-Founder
Vincenzo Belpiede
Product Manager
Liza Ivakhnenko
Growth Product Manager
Vicki Kharlamova
Product Design Lead, Growth
Kate Syuma
Lead Product Designer
Farkhod Saydullayev
Сonsultant, Сustomer Experience Expert
Nastassja Popova
Director of digital product design
ex-Scentbird
ex-Scentbird
Ivan Vasilev
Senior Product Manager
Kseniya Strelnikova
Head of Product Growth
Dmitry Orlov
Founder
Craig Zingerline
Co-Founder
Jason Hunt
Co-founder / CPO / CTO
Igor Demishev
Sr. Product Designer
Sona Tovmasyan
Product Manager
Maria Boroukhinа
Product Director
Nadia Nazarova
Product Manager
Angelina Gerusova
Head of Analytics
Dima Zolotukhin
ex VP of Growth
Oleg Popov
Founder
Rich Watson
Founder & CEO
Ralph Burns
Investor, Entrepreneur, International Speaker
Depesh Mandalia
Co-Founder & CEO
AJ Cassata
ex Head of marketing analytics
Alexander Podolskiy
Co-founder & CEO
Ferdinand Goetzen
CTO
Dennis Yu
Managing Director
Derren de Jong
Senior Manager
Alexander Ammer
Senior Researcher
Sasha Koscheeva
Senior Manager, Product Marketing - Corporate Solutions
Amelia Chen
Performance Marketing Manager
Myles Madden
Managing Partner
Marco Szeidenleder
Ilja Goossens
VP of Sales
Lukasz Zelezny
Director, SEO.London
Growth Specialist
Matteo Tittarelli
Yaro Pat
Product Manager
Hunter Sunrise
Head of Marketing
Colette Nataf
Head of Growth
Michael Taylor
Co-Founder
Glenn Vanderlinden
Solution Delivery lead
Kirill Makarov
Growth Advisor and Head of UA
Elena Danilenko
HR BP
CPO
Anna Lazutkina
Head of Growth
Elena Verna
Founder, CEO
Aliya Grig
Shay Howe
Senior Vice President
of Platform Strategy
of Platform Strategy
Nacho Bassino
Director of Product
Nayeli Cortina
Director of Product
New speakers to be announced soon
Reasons to join
60+ actionable sessions
to learn real–world growth strategies from industry leaders
Case–studies and growth experiments
which you can dissect for the sake of your product
Virtual networking
with growth professionals from all over the world
with speakers to get to the bottom of discourse
Live Q&A session
Wanna join the Summit?
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We will contact you within 24 hours after submitting your application
Join as a team
Since the event is all about learning and growing as professionals, it's best to attend together with your teammates, share insights and put them to work right away
Join our community
Ask questions, share insights, explore career opportunities, provide and receive mentorship through HeyGrowth community.
Get the recent insights about product growth and keep in touch with like-minded peers from the around the globe
Be up to date with speaker line up, panel topics and growth cases.
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About us
==6+ years of experience in product growth events, both offline and online
==20K+ users in our international community on LinkedIn, Slack, Telegram, and other platforms
==Livestreams, podcasts, case studies, panel discussions, deep-dive sessions — all to facilitate your growth
May 16. Growth Marketing & Paid Ads
Dima Zolotukhin, Head of Analytics, Flo
Measuring accurate incremental effect from user communications
3:00—3:20 PM
Optimizing Pricing with Van Westendorp Analysis
4:40—5:00 PM
4:20—4:40 PM
Depesh Mandalia, Founder, CEO, SM Commerce
4:00—4:20 PM
Leveraging AI to Drive Insights-Led Personalization, Scale
3:40—4:00 PM
Alexander Podolskiy, ex-Head of marketing analytics, Fridge No More
Oleg Popov, ex-VP of Growth, Fridge No More
Oleg Popov, ex-VP of Growth, Fridge No More
Post Purchase Survey: old tool in new era of mobile attribution
3:20—3:40 PM
May 17. Marketing Analytics
Berenika Teter, Content Manager, Prowly PR Software
Workshop: Unusual ways to scale up your SEO
2:30 - 3:30 PM
4:30-4:50 PM
Matteo Tittarelli, Growth Specialist, Orion Money
How NFTs drive community engagement, loyalty, and commitment
4:10-4:30 PM
Nemanja Zivkovic, CEO & Founder, Funky Marketing
How To Create A B2B Content Marketing Machine
3:50-4:10 PM
George Chasiotis, Managing Director, Minuttia
From 0 to 100K Monthly Organic Visits: A SaaS SEO Case Study
3:30-3:50 PM
May 18. SEO, Content and Community
Dennis Yu, CEO, BlitzMetrics
3:40-4:00 PM
Hunter Sunrise, Head of Marketing, Postclick
Mastering Conversion Rate Optimization: Strategies for B2C Digital Marketers
4:00-4:20 PM
George Natsvlishvili, Growth Product Owner, Air Apps
Subscription Growth
3:00-3:20 PM
Marco Szeidenleder, Managing Partner, Pandata GmbH
Grow with Data in the Age of Privacy
4:40-5:00 PM
Myles Madden, Performance Marketing Manager, Refine labs
How to Eliminate Waste in Your Paid Media Spend
5:00-5:20 PM
AJ Cassata, a serial entrepreneur, marketer, and consultant
B2B Lead Generation Strategies To Scale Growth
3:20-3:40 PM
Meagan White, VP of Marketing, MoEngage
Overcoming Facebook's Ad Attribution & Tracking Pain Without Expensive Software
Michael Taylor, Co-Founder, Vexpower
Lukasz Zelezny, Director, SEO.London
TikTok and Facebook ads for serious growth marketers
Why Multi-Touch Attribution is the new Last-Click Attribution, and how Conversion Modelling can help
Ilja Goossens, VP of Sales, SegmentStream
The problem with “content hacking” and what you can do instead
4:20-4:40 PM
The biggest benefits of AR ads for Facebook and Instagram
Rich Watson, Founder, Augmented Hype
2:30-3:00 PM
How I parsed 10,000 TikTok US Ads and reverse-engineered top ads
Kirill Makarov, Growth Advisor and Head of UA, Grow Food
5:20-5:40 PM
How to convince users to pay money for a product that used to be free
Colette Nataf, Head of Growth, MileIQ
5:40-6:00 PM
Building Your First Automated B2B LeadGen Funnel
6:00-6:20 PM
Daniel Soghoyan, Growth Hacker, Slash
How to increase MRR for B2B SaaS
Yaro Pat, Product Manager, HypeAuditor
Glenn Vanderlinden, Solution Delivery lead, Human37
5:00—5:20 PM
Helping brands build better digital experiences with data
JUNE 13. Product Leadership
Nayeli Cortina, Director of Product, Zello
3:40-4:00 PM
Nacho Bassino, Director of Product, Xing
How the best product teams connect strategy to outcomes
4:00-4:20 PM
3:00-3:20 PM
Elena Danilenko, HR BP, AppFollow
How to master building a fully remote team of 100 people in 23 countries
4:40-5:00 PM
Brittany Arnett, Senior Technical Product Manager, Paypal
Women in tech
5:00-5:20 PM
Aliya Grig, Founder, CEO, Evolwe AI
How to organize efficient and proactive team work during growth stage
3:20-3:40 PM
How we defined the product culture at Zello
4:20-4:40 PM
How To Build Strong Product Teams Through Trust
Shay Howe, Senior Vice President of Platform Strategy, ActiveCampaign
2:30-3:00 PM
Fireside Chat with Elena Verna
Elena Verna, Head of Growth, Amplitude
The secret behind an effective transition from PM to PM leadership
Anna Lazutkina, CPO, Joom
It's totally free
It's totally free
It's totally free